Misc. articles

Article writing A collection of news, magazine, and marketing articles written over the years, some from my days as a reporter, others for clients seeking article placement in industry-related publications. Media outreach strategies are a great way to brand your business, but they’re labor intensive and it’s a lot of hit-and-miss with editorial calendars. But
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Marketing Mindset

Develop a Marketing Mindset in 2018

27 Tips to help Small Business Owners Develop a Marketing Mindset in 2018 There’s no time like the New Year for evaluating your business’s marketing strategies over the past year. What definitive steps did you take in 2017 to raise brand awareness, engage target audiences, and boost your Google ranking? How did your website traffic
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